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How to Write a Job Posing to Attract the Right Applicants

Employing people can be a stressful process. Hours spend sifting through CV's can leave you wanting to tear your hair...

E mploying people can be a stressful process. Hours spend sifting through CV's can leave you wanting to tear your hair out. However, there are ways to make the process easier and ensure you get the right applicants.

Use the Right Job Title

Don't be too elusive when you're writing the job title, say exactly what it is. People might be attracted to an interesting title, but you're more likely to receive applications from unsuitable prospects.

Add an Interesting introduction

Be emotive when writing your introduction and tell your applicants what the job involves. Add three or five details about the job people will find exciting and try to show in your writing that employees are valued. Think of writing a job posting as advertising your company and catch the readers attention.

Tell Your Story

Applicants will want to know what your company does, how it started and your vision for the future. They'll want to know about the work-culture and how you interact with your staff. It's important to talk about interesting projects and future endeavors that make your company unique.

Make the Application Process Easy

Let your potential applicants know what the process will involve. It ensures they are genuinely interested in the position and will complete the steps. Companies that use complex application forms are less likely to have loads of applicants because people get bored of filling the forms in. Try to consider what's essential for the initial applicated and if needed, add a second stage before the interview.

List the Opportunities

People want the chance to improve their skills and develop their careers. Nobody wants to be stuck in a dead end job, so highlight how people can advance in your company. List the training you offer, any courses and the promotion procedure. You'll also attract people that will work harder to achieve their goals.